Gamification is the methodology of deriving all the fun and engaging elements found in games and applying them to the real world or corporate activities. The Gamification process has as its main pillar the "focus on the human being and motivation" in carrying out its activities. Traditionally, management systems and methodologies are focused on functions and consequently on the tasks that each person is required to perform.

For decades or centuries, games have learned to dominate people's motivation and engagement, as they were created exactly for that. And within this context, the concept of Gamification was born, which is based on all this learning to apply the dynamics and mechanics present in games in real-life situations, such as corporate activities or training.

Using Gamification taps into a participant's emotions and easily demonstrates the best activities an audience can complete that impact mutually shared goals. As people perform activities, they receive immediate feedback on performance and guide next steps towards new achievements.